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Esha Gupta, Kalki Koechlin to enliven JOFW preview

Bollywood actresses Esha Gupta, Kalki Koechlin and Neha Dhupia, apart from actor Kay Kay Menon and supermodel Carol Gracias, will add star power to the preview of the second season of Jabong Online Fashion Week (JOFW) here Wednesday.

The exclusive preview will take place at The Grand here.

Kay Kay will walk the ramp for Rahul Singh, Carol will catwalk for Flirtatious by Aakriti Grover, Esha will showcase a Jaya Misra creation, Kalki will walk for Niharika Pandey, and former beauty queen Neha will be a showstopper for Poonam Bhagat.

The JOFW Season II preview will showcase works of upcoming designers Jaya Misra, Aesthetical Cubes, Sougat Paul, Nitya Bajaj, Preeti S Kapoor, Niket Mishra, Kanika Goyal and Rahul Singh during Show 1 and Aakriti Grover, Sonia Jetleey, Abhi Singh, Jayati Goenka, Niharika Pandey, Lalit Sengar as well as established names such as Siddartha Tytler and Poonam Bhagat.

Also, Britain-based high street brand Dorothy Perkins' spring-summer 2015 collection, which will be sold exclusively on Jabong.com, will be showcased at the event.

JOFW Season II will also host a Market Square Area at the venue, which will showcase around 40 exclusive pop-stalls by designers such as Pitaraah featuring Prerto, Ridhi Mehra, Raw Mango, Namrata Kumar, House of Sko amongst others, ensuring a 12-hour shopping, styling and fun-filled carnival open to the public.

Jury members of JOFW season II, an online shop-able fashion week, include Nandini Bhalla, Varun Bahl, Colston Julian and Vidya Tikari.

The online gala is scheduled from Feb 12-17 on www.Jabongofw.com.