Headlines
Now you can order KFC during train journey
New Delhi, July 21
Quick service restaurant
chain Kentucky Fried Chicken (KFC) has partnered with Indian Railway
Catering and Tourism Corporation (IRCTC) to launch a delivery system for
consumers on trains.
Starting Monday, the facility has been made
available on 12 trains passing through New Delhi railway station and
will be expanded to Vishakhapatnam, Hyderabad (Kacheguda) and Bengaluru
(Yesvantpur) stations over the next 10 days.
“In India, train
journeys and meals are inextricably linked and we are excited to bring
KFC’s e-catering service to Indian railways. As a much-loved restaurant
brand, we think that this initiative gives us a great opportunity to
bring the craveable taste and quality of KFC to our fans, even when they
are travelling. We intend to expand the service to other stations over
the next few days,†Dhruv Kaul, chief marketing officer, KFC India, said
in a statement.
Consumers will have to visit the IRCTC website
or call on 18001034139 to place their order. A password will then be
sent by KFC to the consumer’s mobile phone which will have to be
mentioned at the time of delivery.
The service will initially be
limited to trains which lack pantry cars and subsequently be expanded to
trains like Rajdhani and Duronto.