Filmworld
Salman beats SRK as 'attractive personality'
Mumbai, Sep 14
Bollywood superstar Salman Khan
has topped a list of the most attractive personalities, leaving behind
the likes of Amitabh Bachchan, Shah Rukh Khan and Aamir Khan.
The
“Bajrangi Bhaijaan†star is “India's Most Attractive Personalityâ€,
according to a 16-city survey conducted by TRA (formerly Trust Research
Advisory), a Comniscient Group company which has diversified interests
in communication, media and brand analytics.
The company conducted a report based on what it called a "36 Trait Matrix" to measure "brand attractiveness".
Following Salman in the "attractiveness quotient" are Amitabh, 72, and Shah Rukh, 49.
Actress
Deepika Padukone came fourth in the list dethroning Katrina Kaif, who
was at the top among females when the list last came out. Following
Deepika in this year's list are Mahendra Singh Dhoni, Rahul Dravid,
Ranbir Kapoor, Hema Malini, Sachin Tendulkar, Aamir Khan and Virat
Kohli.
In total, 11 personalities from cinema and sports are included in the report.
“While
we often see attractiveness only in terms of physical beauty, it is
much more. It is certainly not skin deep. True attractiveness is based
on four foundations that are based on appeals of Rational, Emotional,
Aspirational and Communication,†N. Chandramouli, CEO, TRA, said in a
statement.