Urban Desi Concert And Conference 2018 To Be Powered By B4U

March 2018, New York: B4U is proud to be supporting The Urban Desi Concert and Conference 2018 in New York this week.

Urban Desi is back for a third year of madness! The two-day event presented by Saavn, features a new and improved conference and the return of its hugely successful concert packed with well-known urban desi artists on the scene.

This year’s panels will feature not just music related guests but South Asian leaders in technology, entertainment, business, marketing, education, philanthropy, art, fitness, and more. The conference starts off with a female powered panel featuring talents like popular designer Megha Rao of HoliChic, Emmy award-winning journalist Narmeen Choudhury of Pix 11 News and Time Inc.’s senior producer, Priya Desai, just to name a few.

Budding entrepreneurs can learn the tricks of the trade with our startups focused panel, health fanatics can get their fix with our fitness panel and fresh artists can learn from the masters in our music and digital streaming panel.

This year’s concert sees the return of some fan favorites like Amar Sandhu, Pranna, Fateh, Samica, and Saavn’s Artist Originals (AO) hitmakers Raxstar, The PropheC, and Zack Knight.

The concert will also see some fresh faces on the line up, like Sonna Rele, Bambi, Jaz Dhami, Bohemia, Kamal Raja, and Arjun! Hot off the success his debut album, Arjun will be performing his debut album in America for the first time.

B4U’s commitment to supporting upcoming music artists and providing a platform for homegrown talent across the world is evident with their active role during Urban Desi. As well as promoting the event, B4U will also be filming the event to air on the channel in forthcoming weeks.

This year the concert will be held at Irving Plaza, a Live Nation concert venue in New York City and the conference will be at the NYU Kimmel Center. The eventful weekend will kick off with an exclusive press conference on Wednesday, March 28, 2018.


For further details contact
Rishma Dhaliwal (P.R And Marketing Manager):
E: Rishma@b4unetwork.com
T: 02087957171
Twitter/ Instagram : @THEOFFICIALB4U / Facebook: B4U Music